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In Conversation with Francoise Bezzola, CMO at luxury watch brand Ulysse Nardin at Watches and Wonders 2022

The Watches of Switzerland Group 1 minute read

This article is part of our Watches and Wonders 2022 series. We were delighted to be invited to interview Francoise Bezzola, CMO at luxury watch brand Ulysse Nardin, at their exhibition space at Watches and Wonders watch fair in Geneva.

Continuing the evolution of the ‘Freak’ collection, the introduction of the ‘Freak S’ at Watches and Wonders 2022 marks the brand’s very first double oscillator with automatic winding. Hear from Francoise Bezzola, CMO at Ulysse Nardin, as she discusses ‘the most important’ watch from the luxury watch brand at Watches and Wonders 2022 and how she perceives the timepiece to be worn by anyone who has the courage to be different and stand out.

To see more content from the fair, you can visit our dedicated Watches and Wonders 2022 landing page where we will be updating with the timepieces as they launch.

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